Neha Baluni

Here’s a number that should keep every D2C founder awake at night: 70%.  That’s how many shoppers add items to their cart and then… vanish. Gone. Without a trace.  We’re not talking about window shoppers here. These are people who were this close to handing you their money. They found your product. They wanted it […]

What if every lead heard from you within seconds of filing lead form and more of them turned into paying customers?  Imagine a system where no lead ever goes untouched, and your first outreach happens when curiosity and intent is at its highest. And this is often within moments of the lead entering your CRM. 

AI hallucinations are very real and increasingly relevant.  They happen when LLMs (large language models) confidently generate answers that are flat-out wrong.   The catch is – this tendency to ‘hallucinate’ is an inherent byproduct of how LLMs are trained.  They don’t “know” things the way we do. Instead, they predict what sounds plausible based on

What if your best sales rep never slept, never forgot a lead, and never missed a follow-up?  Sounds too good to be true? Only until now.  But first, let’s understand where most deals get stuck. It occurs when there’s a gap between interest and action.  A lead requests a demo… then disappears. A follow-up gets

AI is already changing how businesses work. However, for most, it remains working in the background as an assistant. You see it in forecasts, email suggestions, and automated support replies.   Helpful? Definitely. But mostly reactive.  However, there’s a transition happening. Across teams, AI is supporting communication and starting to own it. And not in a

Agentic AI is having its moment. It’s making decisions, taking actions, and collaborating with your tools.  Suddenly, your team has tools that can browse the web, write a blog post, fill out a spreadsheet, book a meeting, make calls, and update CRM.   Impressive? Absolutely.  But as with any emerging tech, there’s a gap between what

You’ve seen what AI can do. But what if it could do more than just assist? What if it could actually run the process? Most teams already use AI. It drafts emails, suggests content, supports customer service, and helps with faster decisions. Useful? Yes. But surface-level.  But there’s a difference between AI that assists and AI

AI might just be the upgrade your pitch has been waiting for.  Not too long ago, cold calling was all grit. You build lists, pick up the phone, and dial. Again, and again. Success came from volume and persistence.  And for decades, that’s how outbound worked.  However, that’s not how sales departments of fast-moving companies

Better insights. Smarter coaching. Higher conversions.  There’s a quiet revolution happening in sales teams across industries. And it starts with how we treat sales conversations.  Not long ago, reviewing a sales call meant scanning a CRM note, maybe skimming a transcript, or listening to three or four recordings a week. But today’s most competitive teams

Businesses traditionally have relied on tools to bring automation center stage. However, automation is not sufficient anymore! The keyword today is autonomous.   The capability of taking decisions independently is a desired feature for every business. The pace at which customers want services is dramatically shifting towards an ecosystem that could independently handle queries at large.