How leading D2C brands reduce cart abandonment by removing hidden friction in the customer journey

In D2C, every abandoned cart is a chance to turn hesitation into a loyal customer.  Yet despite major strides in performance marketing, conversion optimization, and UI design, cart abandonment remains one of the most persistent and costly challenges digital brands face today.  Globally, the average cart abandonment rate sits at 70.19%, with mobile abandonment spiking […]

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